Privacy Commitment

Data We Gather

Ripley collects and processes various personal information types, including:

2. Our Use of Your Data

Your personal information serves these key purposes:

• Car Hire Services and Contract Fulfillment:
  • We process and manage your vehicle rental bookings and agreements to ensure a smooth experience. This includes verifying your identity to confirm rental eligibility and facilitating the collection and return of vehicles. Additionally, we handle payment processing along with the management of deposits and any applicable charges.
• Customer Communication for Service and Support:
  • Issuing booking confirmations, updates, and essential rental details. Addressing your questions and offering customer assistance. Informing you about modifications to our services or policies.
• Marketing Preferences and User Consent:
  • We send promotional offers, newsletters, and service updates based on your consent or our legitimate interest. You can opt out at any time.
• Enhancing Services Through Legitimate Interest:
  • Evaluating website interactions to refine user experience and functionality. Conducting research to improve our vehicle fleet and service offerings.
• Regulatory Adherence (Legal Responsibilities):
  • Adhering to all applicable laws, regulations, and tax obligations. Safeguarding against fraud and maintaining service integrity. Addressing conflicts and upholding our terms of service.

Information Exchange Policies

Sharing Your Information

• Third-Party Service Providers: We collaborate with third-party companies, including payment processors and IT support, to deliver our car hire services. These partners are contractually bound to safeguard your data.

We do not share your personal information for marketing purposes.

Data Protection Measures

Ripley employs a variety of technical and organizational safeguards to protect your personal data from unauthorized access, modification, disclosure, or destruction. These measures encompass encryption, strict access controls, secure servers, and routine security evaluations. Despite these protections, it is important to recognize that no method of internet transmission or electronic storage is entirely without risk.

Data Retention Policy

At Ripley, we retain your personal information only for the time needed to achieve the purposes for which it was collected. This includes compliance with legal, accounting, and reporting obligations. The duration for which we hold data varies based on the type of information and the specific circumstances surrounding its processing.

Your Rights with Ripley

Your rights under UK data protection law:

• Access to Your Information: Obtain a copy of your personal information with us.

Contact us to exercise your rights regarding your data.

Cookies and Tracking Practices

Ripley employs cookies and similar technologies to improve your browsing experience, assess site traffic, and customize content. You can adjust your cookie preferences directly within your browser settings to control how we collect and use this information.

Policy Revisions

Ripley may revise this Privacy Policy from time to time to align with changes in our practices or legal obligations. Any updates will be displayed on this page along with a new "Last Updated" date. We recommend reviewing this policy periodically to stay informed about how we protect your information.

Get in Touch

For inquiries regarding our Privacy Policy or data practices, please reach out.